AI Basics:

Getting Started with Artificial Intelligence

Business Owners, Entrepreneurs, Professionals

A single, tall, white candle on a white background.

12 - 1 pm CST

A white candle

November 13, 2025 Online

AI Basics: Getting Started with Artificial Intelligence

Artificial intelligence doesn’t have to be intimidating - and you don’t need to be a tech expert to use it effectively in your business.

In this one-hour lunch and learn, we’ll demystify the essentials of AI so you can start using it with confidence. Learn how to choose the right large language model (LLM) platform for your needs, set up a productive AI workspace, and craft prompts that actually get results.

Whether you’re looking to streamline your operations, enhance your marketing, or just understand the tools your competitors are already using, this session will give you the clarity and direction to take your first steps into AI - ethically and effectively.

Course Overview

  1. Demystify AI for Everyday Business – Get rid of the jargon and learn the basic things that you need to know about AI.

  2. Set Up for Success – Learn how to choose the right AI tools and create a productive workspace tailored to your business needs.

  3. Prompt with Purpose – Discover how to write effective, ethical prompts that deliver real results and support smarter decision-making.

Learning Objectives

  • Learn how to evaluate and select the right AI platform for your business needs (ChatGPT? Gemini? Copilot? Others?)

  • Set up a simple, effective workspace to integrate AI into your daily operations

  • Practice writing clear, results-driven prompts to improve productivity and creativity

Instructors

Katrina German is the founder of Ethical Digital, a Forbes-signed author, one of Canada’s Top 25 Women in Tech, a three-time tech co-founder, and a seasoned digital strategist who has inspired millions through online content. A 5-star-rated speaker, Katrina has delivered engaging presentations to thousands of people both live and online. She blends ethics, practical tools, and over 20 years of professional experience to deliver talks described as “eye-opening,” “educational,” and “entertaining.”

Alisha Esmail is an Innovator, Advocate and Keynote Speaker. She founded Road Coffee with a mission to create impact through innovation and now brings that same mindset to the world of AI. As a founder-turned-AI-strategist, she helps companies adopt practical AI tools that automate the busywork so teams can scale, stay in their genius, and buy back their time.

Trend with Trust.
When you register for this lunch and learn, you also receive a FREE Ethical Digital membership.

Frequently Asked Questions

    • Small and mid-sized business owners who want to understand how AI can support day-to-day operations and decision-making

    • Entrepreneurs and team leaders looking to integrate AI tools into their workflows without technical overwhelm

    • Professionals curious about how to safely, ethically, and effectively start using large language models in their business

  • Click on the gold “register now” button and go through the checkout process. Once you pay and complete your registration, you will be emailed your zoom link to attend.

  • If this course if cancelled, you will be sent an email notification and then a refund within 24 hours. You will also receive an invitation to attend the make-up session.

  • Although we will be recording the presentation, we will not be distributing copies of the recording after the event. This encourages more interaction between a live audience and instructor.

  • Yes. We can customize this presentation for your marketing or leadership team. Please contact us at hello@ethicaldigital.ca to set up a time to chat about your needs.