Create AI Agents for Your Business (Without Losing Control)

Marketing Professionals, Entrepreneurs, Small Business Owners, Coaches, Consultants

A single, tall, white candle on a white background.

12 - 1 pm CST

A white candle

May 21, 2025 Online

Create AI Agents for your Business: Without Losing Control

AI isn’t just about prompts anymore.

It’s about building systems that work for you.

In this live session, you’ll learn how to use Claude to create simple, powerful AI agents that support your business operations—from marketing to internal workflows—without adding complexity, risk, or overwhelm.

Course Overview

AI is moving fast but most businesses are still using it one prompt at a time.

This live, one-hour training shows you how to move beyond basic usage and start building AI agents in Claude that support your day-to-day operations. From marketing and communications to internal workflows, you’ll learn how to create structured, repeatable systems that save time, improve consistency, and reduce manual effort.

Grounded in Ethical Digital’s “Strategic Trust” approach, this session also addresses a critical gap: how to implement AI in a way that strengthens—not weakens—your credibility. You’ll explore where AI can create risk, how to maintain human oversight, and how to introduce simple transparency practices into your workflows.

While the session uses Claude, the frameworks are platform-agnostic, giving you the flexibility to apply what you learn across tools as AI continues to evolve.

By the end of the session, you’ll have a clear understanding of how to design, structure, and apply AI agents in your business along and if you work alongside Katrina while she delivers that presentation, you’ll leave with your first agent built and making your life easier.

Learning Objectives

  • Design and structure a functional AI agent in Claude that can automate a repeatable business task (e.g., marketing content, client communication, or internal documentation).

  • Identify and implement 2–3 high-impact use cases for AI agents within your business operations to improve efficiency, consistency, and productivity.

  • Apply a “Trust First” framework to AI adoption, ensuring your use of agents maintains credibility, includes appropriate human oversight, and aligns with ethical and transparent business practices.

Instructor

Katrina German is the founder of Ethical Digital, a Forbes-signed author, one of Canada’s Top 25 Women in Tech, a three-time tech co-founder, and a seasoned digital strategist who has inspired millions through online content. A 5-star-rated speaker, Katrina has delivered engaging presentations to thousands of people both live and online. She blends ethics, practical tools, and over 20 years of professional experience to deliver talks described as “eye-opening,” “educational,” and “entertaining.”

Trend with Trust.
When you register for this learning session, you also receive a FREE Ethical Digital membership.

Frequently Asked Questions

  • This training is designed for:

    • Business owners and founders

    • Marketing and communications professionals

    • Consultants, coaches, and service providers

    • Operations leaders and team managers

    If you want AI to save time, improve consistency, and support growth—without risking your reputation—this is for you.

  • Click on the gold “register now” button and go through the checkout process. Once you pay and complete your registration, you will be emailed your zoom link to attend.

  • If this course if cancelled, you will be sent an email notification and then a refund within 24 hours. You will also receive an invitation to attend the make-up session.

  • Although we will be recording the presentation, we will not be distributing copies of the recording after the event. This encourages more interaction between a live audience and instructor.

  • Yes. We can customize this presentation for your marketing or leadership team. Please contact us at hello@ethicaldigital.ca to set up a time to chat about your needs.